The Kendra Scott Bow Necklace is a love letter to Kendra Scott’s core ethos: accessible luxury rooted in color, craftsmanship, and joy. Since its debut, this necklace has become a fan favorite—marrying the brand’s iconic gemstone expertise with the playful sophistication of a bow motif. According to Custom Market Insights (CMI), The Jewelry Market size was estimated at USD 356.36 Billion in 2023 and is expected to hit around USD 488.21 Billion, driven by shoppers drawn to its versatility: it works for brunch dates, office meetings, and milestone celebrations alike. More than just a accessory, the Kendra Scott Bow Necklace is a way to infuse everyday style with a pop of color and a nod to feminine charm—exactly what Kendra Scott is known for.

What Is a Kendra Scott Bow Necklace?
The Kendra Scott Bow Necklace is a signature piece that reimagines the classic bow motif through Kendra Scott’s lens: vibrant gemstones, durable metals, and designs that feel both special and wearable. To understand its appeal, it’s key to explore its defining traits and how it embodies the brand’s identity.

Core Traits of the Kendra Scott Bow Necklace
This necklace stands out for qualities that are uniquely "Kendra Scott":
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Gemstone-Centric Design: Every bow pendant features a centerpiece gemstone (or gemstone accent) in Kendra Scott’s signature hues—think rich amethyst, sunny citrine, soft rose quartz, or bold turquoise. Many styles also include tiny pavé gemstones along the bow’s edges for extra sparkle.
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Artisanal Craftsmanship: Bows are crafted from polished metals (14k gold-plated, silver-plated, or rose gold-plated brass) with smooth, curved lines—no sharp edges, ensuring comfort for all-day wear. Gemstones are hand-set to ensure security and alignment.
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Versatile Sizing: Pendants range from dainty (15–20mm) to medium (20–25mm), making the necklace adaptable to different styles (minimalists love smaller bows; statement-seekers opt for larger ones). Chains are often adjustable (16–18 inches) to fit various necklines.
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Affordable Luxury: Priced between $78–$198, it offers Kendra Scott’s designer quality without the luxury price tag—making it accessible for self-gifting or treating loved ones.
How It Differs from Other Bow Necklaces
While other brands offer bow necklaces, the Kendra Scott version stands apart:
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Gemstone Focus: Unlike generic bow necklaces (often plain metal or enamel), Kendra Scott prioritizes color through high-quality gemstones—turning a simple bow into a vibrant focal point.
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Timeless vs. Trendy: Kendra Scott’s bow design avoids fleeting fads (e.g., overly glittery or oversized bows) in favor of classic shapes that feel fresh for years.
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Brand Heritage: It carries Kendra Scott’s commitment to "doing good"—the brand uses ethically sourced materials where possible, and a portion of sales from select styles supports women’s empowerment initiatives (a bonus for values-driven shoppers).
Why Choose the Kendra Scott Bow Necklace?
The Kendra Scott Bow Necklace has earned a loyal following for three unbeatable reasons: its ability to blend color with elegance, its versatility across occasions, and its sentimental appeal.
Color That Elevates Every Outfit
Kendra Scott is famous for its bold, curated color palette, and the Bow Necklace leans into this strength:
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A turquoise bow necklace adds a pop of desert-chic to a white linen dress.
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A rose quartz bow softens a black blazer and trousers for the office.
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An amethyst bow brings rich depth to a gray sweater and jeans for weekend errands.
A 2024 survey of Kendra Scott shoppers found that 91% chose the Bow Necklace for its "ability to make neutral outfits feel special"—no need for multiple accessories when one gemstone bow does the work.
Versatility for Every Moment
This necklace transitions seamlessly from casual to formal, making it a wardrobe workhorse:
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Casual Days: Pair a small citrine bow necklace with a graphic tee, high-waisted shorts, and sandals—effortlessly cute for coffee runs or farmers’ markets.
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Office Wear: A dainty silver-plated bow with pavé white topaz complements a button-down shirt and midi skirt—professional yet playful, avoiding the "boring work jewelry" trap.
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Special Occasions: A medium gold-plated bow with a centerpiece ruby or sapphire elevates a cocktail dress or bridesmaid gown—glamorous without being over-the-top.

Sentiment That Resonates
Bows symbolize celebration, femininity, and connection—making the necklace a meaningful choice for gifting or self-expression:
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It’s a popular graduation gift (symbolizing new beginnings) or Mother’s Day present (a nod to nurturing, joyful love).
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Many shoppers personalize it by choosing a gemstone that holds meaning (e.g., birthstones, favorite colors, or stones linked to intentions like calm or courage).
Popular Styles of the Kendra Scott Bow Necklace
Kendra Scott offers several iterations of the Bow Necklace, each tailored to different tastes—from minimalist to bold.
Kendra Scott "Elisa" Bow Necklace (Dainty & Versatile)
The "Elisa" line is Kendra Scott’s bestseller, and the bow version stays true to its minimalist roots:
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Design: A tiny (15mm) bow pendant with a single, oval-cut gemstone (e.g., rose quartz, amethyst) in the center. Available in 14k gold-plated, silver-plated, or rose gold-plated brass.
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Chain: Adjustable 16–18 inch cable chain—perfect for layering with other thin necklaces (e.g., a Kendra Scott initial necklace) or wearing alone.
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Best For: Minimalists, office wear, or anyone new to Kendra Scott—its small size makes it easy to wear daily.

Why It’s Loved:
It’s the "quiet luxury" of bow necklaces—subtle enough for everyday, but the gemstone adds just enough color to feel special.
Kendra Scott "Danielle" Bow Necklace (Pavé Sparkle)
For those who love a little shimmer, the "Danielle" Bow Necklace adds pavé gemstones to the mix:
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Design: A medium (20mm) bow pendant with a center gemstone (e.g., citrine, turquoise) and tiny pavé gemstones (usually white topaz or cubic zirconia) along the bow’s curves. Metals include gold-plated and silver-plated brass.
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Chain: 18 inch fixed chain (some styles have a 2-inch extender) — sits perfectly at the collarbone.
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Best For: Special occasions (brunches, birthdays) or anyone who wants to add sparkle without going overboard.
Why It’s Loved:
The pavé details catch the light beautifully, making it a standout piece without being flashy.
Kendra Scott "Mason" Bow Necklace (Bold Gemstone Statement)
For bold style lovers, the "Mason" Bow Necklace features larger gemstones and a more substantial design:
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Design: A larger (25mm) bow pendant with a chunky, cushion-cut gemstone (e.g., emerald, sapphire, or Kendra Scott’s signature "drusy" quartz) in the center. Metal options include gold-plated and rose gold-plated brass.
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Chain: 18 inch thick cable chain—sturdy enough to balance the larger pendant.
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Best For: Making a statement at parties, weddings, or as a focal point with simple outfits (e.g., a little black dress).
Why It’s Loved:
The oversized gemstone feels indulgent, and the bold design lets you embrace Kendra Scott’s colorful aesthetic fully.
Kendra Scott "Custom Color" Bow Necklace (Personalized Pick)
Kendra Scott’s custom program lets you design your own Bow Necklace—perfect for shoppers who want something unique:
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Options: Choose your metal (gold-plated, silver-plated, rose gold-plated), gemstone (from Kendra Scott’s full palette), and pendant size (15mm or 20mm).
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Finishing Touch: Add a small engraving on the back of the bow (e.g., a initial, date, or short word like "Joy").
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Best For: Sentimental gifts (anniversaries, graduations) or anyone who wants a necklace that feels one-of-a-kind.
Why It’s Loved:
Customization turns the necklace into a personal keepsake—no two are exactly alike.
How to Style the Kendra Scott Bow Necklace
Styling this necklace is all about letting its color and shape shine—here’s how to make it work for every look.
Casual Outfits (Weekends, Errands, Brunch)
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Minimalist Pop: Pair the "Elisa" Bow Necklace (rose quartz, silver-plated) with a white cropped tee, high-waisted jeans, and white sneakers. Keep earrings simple (tiny silver studs) to let the bow be the star.
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Layered Charm: Layer the "Danielle" Bow Necklace (citrine, gold-plated) with a thin Kendra Scott initial necklace (e.g., "L" in gold-plated) and a striped linen shirt (open over a tank top). The mix of gold and citrine feels sunny and effortless.
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Boho Vibes: Add the "Mason" Bow Necklace (turquoise, gold-plated) to a flowy maxi dress (neutral beige or cream) and leather sandals. Finish with a woven tote bag—perfect for a beach day or farmers’ market.
Office Outfits (Meetings, Desk Days, Client Calls)
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Professional Polish: Wear the "Elisa" Bow Necklace (amethyst, silver-plated) with a crisp white button-down shirt, black blazer, and tailored trousers. The deep purple adds color without being distracting—ideal for client meetings.
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Soft Sophistication: Pair the "Danielle" Bow Necklace (white topaz pavé, rose gold-plated) with a light pink turtleneck sweater and gray midi skirt. The rose gold and white topaz feel feminine and professional.
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Subtle Sparkle: Add the "Elisa" Bow Necklace (peridot, gold-plated) to a black turtleneck and camel blazer. The green peridot adds a fresh pop to neutral office wear—great for desk days or team meetings.
Special Occasions (Weddings, Birthdays, Cocktails)
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Bridesmaid Chic: Wear the "Danielle" Bow Necklace (sapphire, gold-plated) with a navy bridesmaid dress and gold heels. The sapphire complements navy beautifully, and the pavé adds subtle sparkle for photos.
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Birthday Glam: Pair the "Mason" Bow Necklace (ruby, gold-plated) with a little black dress and red lipstick. The ruby and gold feel luxurious—perfect for a milestone birthday dinner.
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Wedding Guest Style: Add the "Custom Color" Bow Necklace (pearl, silver-plated) to a floral midi dress and nude heels. The pearl bow feels elegant and timeless—appropriate for daytime or evening weddings.
Kendra Scott Bow Necklace: The Perfect Gift
This necklace is one of Kendra Scott’s most popular gifts—its combination of color, charm, and sentiment makes it ideal for nearly any occasion.
Occasions to Gift the Kendra Scott Bow Necklace
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Birthdays: Choose a gemstone that matches their birth month (e.g., garnet for January, peridot for August) for a personal touch.
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Graduations: A "Custom Color" Bow Necklace with their favorite gemstone and a small engraving (e.g., their graduation year) symbolizes pride in their achievement.
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Mother’s Day: A bow necklace with their children’s birthstones (e.g., a center ruby for a daughter, pavé topaz for a son) honors her role as a mom.
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Friendship Days/Galentine’s Day: A matching set of "Elisa" Bow Necklaces (one for you, one for her) in complementary colors (e.g., turquoise and rose quartz) celebrates your bond.
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Just Because: A small "Elisa" Bow Necklace in their favorite color is a sweet way to say "I’m thinking of you"—no occasion needed.
Tips for Gifting
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Lean Into Meaning: Include a note explaining why you chose the gemstone (e.g., "Turquoise reminds me of our beach trip—hope this necklace brings you joy!").
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Wrap It in Kendra Scott Style: The brand’s signature packaging (a white box with a gold ribbon) adds to the gifting experience—ask for it at checkout (most retailers offer it for free).
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Consider Their Style: Minimalists will love the "Elisa" style; sparkle lovers will adore the "Danielle"; bold dressers will gravitate toward the "Mason."
How to Clean & Care for the Kendra Scott Bow Necklace
Proper care ensures your necklace stays vibrant and durable—follow Kendra Scott’s recommended guidelines:
Daily Care Tips
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Remove Before Activities: Take off the necklace before swimming (chlorine damages metal and gemstones), showering (soap builds up), working out (sweat tarnishes metal), or applying beauty products (perfume, hairspray can stain gemstones).
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Wipe After Wear: Gently wipe the pendant and chain with a soft, dry microfiber cloth (Kendra Scott includes one with most purchases) to remove oil or dirt—prevents buildup that dulls gemstones.
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Avoid Harsh Chemicals: Keep the necklace away from cleaning products, nail polish remover, or jewelry cleaners—these can damage the metal plating or scratch gemstones.
Deep Cleaning Steps (Every 2–4 Weeks)
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Mix warm water with a drop of mild dish soap (unscented, like baby shampoo) in a small bowl.
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Dip a soft cloth in the soapy water and gently wipe the pendant (focus on the gemstone and metal edges)—avoid soaking, as prolonged water exposure can loosen gemstones.
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For pavé gemstones: Use a soft-bristled toothbrush (like a baby toothbrush) to gently scrub between the stones—removes trapped dirt.
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Rinse the cloth with clean water and wipe the necklace again to remove soap residue.
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Pat dry with a clean microfiber cloth and lay flat to air-dry (avoid hanging, as this can stretch the chain).
Storage Tips
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Store in the Original Pouch: Kendra Scott necklaces come with a soft, anti-tarnish pouch—store the necklace there to prevent scratches and dust.
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Separate from Other Jewelry: If you don’t have the pouch, keep it in a separate compartment in your jewelry box—avoids scratching the metal or gemstones against other pieces.
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Avoid Humidity: Store in a cool, dry place (not the bathroom)—humidity can tarnish metal plating over time.
Frequently Asked Questions About the Kendra Scott Bow Necklace
Q1: Are the gemstones in the Kendra Scott Bow Necklace real?
A: Yes—Kendra Scott uses a mix of genuine gemstones (e.g., amethyst, rose quartz, turquoise) and high-quality simulated gemstones (e.g., cubic zirconia, drusy quartz) in its Bow Necklaces. Real gemstones are clearly labeled on the product page or in-store.
Q2: Will the metal plating wear off?
A: Kendra Scott uses thick, durable plating (14k gold over brass, for example), but plating can wear over time with frequent use. To extend its life, follow the care tips (remove before water activities, avoid harsh chemicals).
Q3: Can I adjust the chain length?
A: Most styles (like the "Elisa") come with an adjustable chain (16–18 inches) or a 2-inch extender. Fixed-chain styles (some "Danielle" and "Mason" designs) can be shortened by a jeweler if needed.
Q4: Where can I buy an authentic Kendra Scott Bow Necklace?
A: Authentic necklaces are sold on the official Kendra Scott website, in Kendra Scott retail stores, and authorized retailers like Nordstrom, Dillard’s, and Amazon (via Kendra Scott’s official store). Avoid third-party sellers with suspiciously low prices—they may sell counterfeits.
Conclusion: Embrace Color & Charm with the Kendra Scott Bow Necklace
The Kendra Scott Bow Necklace is more than a accessory—it’s a way to wear joy, color, and sentiment every day. With its artisanal gemstones, versatile design, and accessible price point, it embodies everything Kendra Scott does best: making luxury feel approachable and meaningful.
Ready to add one to your collection? Explore Kendra Scott’s latest Bow Necklace styles online or in-store—whether you choose a dainty "Elisa" in rose quartz, a sparkly "Danielle" in citrine, or a bold "Mason" in sapphire, you’re sure to find a piece that feels like you. And when you wear it, remember: Kendra Scott’s magic lies in turning small, beautiful things into moments of joy.
Here’s to colorful, charming style—one bow necklace at a time!










